Privacy Policy

1. Who We Are

Data Controller: Vepler Ltd (company number 13193131)
Address: 171-75 Shelton Street, Covent Garden, London WC2H 9JQ
Contact: hello@propbar.co.uk

Propbar provides property research and analysis services through our website (propbar.co.uk), browser extension, and related applications. This Privacy Policy applies to all our services (collectively, the "Service").

2. Information We Collect

2.1 Information You Provide

Account Information:

• Email address
• Name (optional)
• Password (encrypted)
• Profile preferences
• Payment information (processed by Stripe)

User-Generated Content:

• Property searches and saved searches
• Saved properties and lists
• Map drawings and saved areas
• Feedback and support requests

2.2 Information We Collect Automatically

Usage Data:

• Properties viewed and time spent
• Search queries and filters used
• Features accessed and interactions
• Browser extension activity on property portals
• Referring website and exit pages

Technical Data:

• IP address and approximate location
• Browser type and version
• Device type and operating system
• Screen resolution and viewport size
• Language preferences
• Time zone settings

Analytics Data:

• Page views and navigation paths
• Click events and user interactions
• Session recordings and heatmaps (PostHog)
• Performance metrics (Web Vitals)
• Error logs and debugging information (Sentry)

2.3 Browser Extension Data

When you use our browser extension on property portals:

• URLs of property pages you visit
• Property identifiers for matching our data
• Time and date of property views
• Interaction with extension features

Important: The extension only activates on property portal domains. We do not track your browsing on other websites.

3. How We Use Your Information

3.1 Legal Basis for Processing

We process your personal data under the following legal bases:

3.2 Specific Uses

We use your information to:

• Provide property valuations and market analysis
• Display relevant property information via our extension
• Process subscriptions and payments
• Send service updates and notifications
• Respond to support requests
• Detect and prevent fraud or abuse
• Improve our algorithms and data accuracy
• Comply with legal obligations

4. Data Sharing and Third Parties

4.1 Service Providers

We share data with trusted service providers who process it on our behalf:

4.2 Other Disclosures

We may share your information:

• To comply with legal obligations or court orders
• To protect our rights, property, or safety
• In connection with a business sale or merger
• With your explicit consent

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

5. International Data Transfers

Some of our service providers operate outside the UK. When we transfer your data internationally, we ensure appropriate safeguards are in place:

• UK-US Data Bridge or Standard Contractual Clauses
• Adequacy decisions by the UK government
• Your explicit consent where required

6. Data Retention

We retain your data for specific periods based on its purpose:

7. Your Rights

Under UK GDPR, you have the following rights:

• Access: Request a copy of your personal data
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your data ("right to be forgotten")
• Restriction: Limit how we process your data
• Portability: Receive your data in a portable format
• Object: Object to certain processing activities
• Automated decisions: Not be subject to solely automated decision-making

To exercise these rights, email hello@propbar.co.uk. We'll respond within 30 days.

Complaints: If you're unhappy with how we handle your data, you can complain to the Information Commissioner's Office (ICO) at ico.org.uk or call 0303 123 1113.

8. Data Security

We implement appropriate technical and organisational measures to protect your data:

• Encryption in transit (TLS/SSL) and at rest
• Regular security audits and testing
• Access controls and authentication
• Employee training and confidentiality agreements
• Incident response procedures

However, no method of transmission or storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

9. Cookies and Tracking

We use cookies and similar technologies to provide and improve our services. By continuing to use our website, you agree to our use of cookies as described in our Cookies Policy.

Browser Extension: Our extension does not use cookies. It uses the browser's secure extension storage API (chrome.storage) to store authentication and preferences locally.

10. Children's Privacy

Our Service is not directed to individuals under 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us so we can delete it.

11. Marketing Communications

We may send you marketing emails about our services if you've opted in. You can unsubscribe at any time by:

• Clicking "unsubscribe" in any marketing email
• Updating your preferences in account settings
• Emailing hello@propbar.co.uk

We'll always send service-related emails (like payment confirmations) regardless of marketing preferences.

12. Automated Decision-Making

We use algorithms to provide property valuations and market analysis. These are not used for decisions with legal or similarly significant effects. Our estimates are for informational purposes only and should not be relied upon as professional valuations.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We'll notify you of material changes by:

• Posting the new policy on this page
• Updating the "Last updated" date
• Emailing you (for material changes)

Your continued use after changes constitutes acceptance of the updated policy.

14. Contact Us

For privacy questions, requests, or complaints: